Flowertising!
Cake has been exercising its green fingers for The Children’s Society this week.
We created the UK’s first live billboard made entirely out of flowers in celebration of the charity’s garden at this years Chelsea Flower Show. Over 8000 fresh roses, 1500 carnations and 1000 crythsanths (all approx.) were used to create this fantastic floral masterpiece.
Unfortunately, we’re not as good at managing taxis as we are at managing innovative billboard campaigns, which is why Kim ended up on site at 7am - a full hour before the build actually commenced at 8am under the expert eye of billboard specialist Will Parkinson.
The most colourful thing to hit Hackney was completed for a press photo-call by 10.30am. Bloomin’ Marvellous!