Carling’s Cold Beer Amnesty
Cake Live took the Carling Cold Beer Amnesty to Isle of Wight festival in June.
Festival goers bring their cans of any-brand unopened warm beer and swap them for ice cold cans of Carling out of a 40′ fridge trailer.
DJ’s provide music all day for the beer garden, and after the festival headliners finish, crowds gather for a late-night party.
The Cold Beer Amnesty is open all day til late.
Carling’s Cold Beer Amnesty has it’s last 2 outings at V Festival (19th and 20th August) and at Carling Weekend: Reading and Leeds Festivals (25th, 26th, 27th August).
Check out the Amnesty on youtube - Cold Beer Amnesty Video.